Hi, I’m Genevieve. I’m the founder of Zonarch. In September 2019, I left my job to pursue the dream of reinventing the way we holiday from the inside, out. I learned from being in the industry that swimwear as a category has been priced particularly high in relation to the cost and quality of production. I decided this whitespace ought to be filled while building a more honest, sustainable and ethical approach to luxury swimwear, which took me over 4 years to get right.